Storytelling Workshop: Elevate Your Mission

Hosted by the Marketing & Communications Peer Network


Wednesday, November 13, 2024
10:00 AM - 3:00 PM (EST)

Girl Scouts of South Carolina - Mountains to Midlands


1107 Williams Street Columbia, SC 29201-3035 United States
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Category: Marketing Peer Network

Join us for a dynamic day of learning and connection at the Storytelling Workshop hosted by the Together SC Marketing Peer Network and generously sponsored by Wells Fargo. This event is designed for nonprofit and philanthropic staff working in marketing, communications, development, or wearing any of the many hats required in the nonprofit world.

Event Highlights

Keynote Presentation by Mitzie Schafer: Kick off the day with insights from a leading voice in nonprofit storytelling.

Interactive Storytelling Workshop: Dive deeper into the art of storytelling during an engaging session with Mitzie Schafer, paired with a mindfulness practice led by Elevatr over lunch.

Storytelling Panel Discussion: Learn from a panel of seasoned marketing experts, including:

  • Roshanda Pratt, Communications Director, For Goodness Sakes
  • Kelli Parker, Director of Communications & Marketing, WREN
  • Mary Alex Kopp, Vice President & Chief Public Relations Officer, Able SC
  • Moderated by Alex Moore, this discussion will explore strategies for effective storytelling in the nonprofit sector.

Keynote

Mitzie Schafer, CFRE, brings over 20 years of experience in nonprofit leadership and fundraising, specializing in storytelling strategies that deeply connect donors to the impact of their generosity. At the Nonprofit Storytelling Workshop, Mitzie will share her expertise in crafting compelling narratives that not only inspire donors but also drive significant growth in giving.

Her session will focus on how nonprofits can develop and implement storytelling strategies that resonate with their audience. Participants will engage in an interactive workshop where they will learn how to identify impactful stories, gather essential elements through thoughtful interviews, and craft narratives that highlight the transformative change their organizations bring about.

By the end of the session, attendees will have the tools and a clear plan to create their own storytelling strategies, ensuring they leave with a ready-to-implement approach that will enhance their communication efforts and strengthen donor relationships.

Agenda

November 13
10:00 AM - 12:00 PM Keynote by Mitzie Schafer
12:00 PM - 1:30 PM Interactive storytelling workshop session with Mitzie over lunch
1:30 PM - 2:00 PM Mindfulness practice by Elevatr - Kim Fabian
2:00 PM - 3:00 PM Storytelling panel of marketing experts
Roshanda Pratt, Communications Director, For Goodness Sakes
Kelli Parker, Director of Communications & Marketing, WREN
Mary Alex Kopp, Vice President & Chief Public Relations Officer, Able SC
Moderated by Alex Moore, this discussion will explore strategies for effective storytelling in the nonprofit sector.

Attendees (71)

Chelsea Anderson

Marketing Manager

Lowcountry Food Bank

Kahlia Aposhian

Director of Patient Services

Welvista, Inc.

Marla Armfield

Volunteer Coordinator

Midlands Housing Alliance

Marcia Bacon

Senior Director of Philanthropy

Harvest Hope Food Bank

Amy Breault

Executive Director

Horry County First Steps

Deon Brown

Marketing Engagement Coordinator

Harvest Hope Food Bank

Pamela Bryant

VP Senior Specialist - South Carolina

Wells Fargo

Alyssa Burleson

Development Associate

Midlands Housing Alliance

Jane Cato

Communications Coordinator

MORE Justice

Khaleek Chapman

Director of Development

Free Medical Clinic, Inc.

Kelsie Croker

BlueCross BlueShield of SC

Alice Curry Gallego

Development & Community Relations Director

The CARE House of the Pee Dee

Jennifer Danford

Founder/ Executive Director

The Jade Bridge

Sarah Eargle

Executive Director

Newberry County First Steps

Jennifer Erdin

Director of Advocacy and Marketing

Harvest Hope Food Bank

Michelle Evans

Executive Director

Katawba Valley Land Trust

Kim Fabian

Chief Experience Officer

Elevatr

Hannah Feeley

Public Relations Manager

PalmettoPride

Monica Frasier

Community Engagement Associate

Center for Heirs' Property Preservation

Brynn Gallagher

Development Assistant

Harriet Hancock Center Foundation

Sherri Garrett

Founder/Board President

We Believe Women

Keela Glover

Senior Communications Specialist

Dominion Energy South Carolina

Donna Groomes

Board Member

EmmanuWheel

Abby Harwell

Director of Communications

United Way of the Piedmont

Lydia Harwood

Annual Giving Manager

Homes of Hope

Karen Kelly

VP Marketing & Communication

Girl Scouts of South Carolina - Mountains to Midlands

Mary Alex Kopp

Able South Carolina

Stuart Latta

Board Chair

Jacoby's Shield

Xaviera Latta

Executive Director

Jacoby's Shield

Josie Levine

Communications Associate

South Carolina Environmental Law Project

Katrina Machado

Annual Giving Officer

Lowcountry Food Bank

Britney Mazyck

Operations Manager

Community Initiatives, Inc.

Sally McClellan

Executive Director

SC Association for the Education of Young Children

Mayci McLeod

Senior Marketing & Communications Officer

Coastal Community Foundation of SC

Alexandra Moore

Owner

Alex Moore Marketing LLC

Becky Morrison

Director of Development

Senior Resources

Cora Newcomb

Board of Directors

Stone Soup Storytelling Institute

Michala Newman

BlueCross BlueShield of SC

Karyn Page-Davies

President/Executive Director

Stone Soup Storytelling Institute

Kelli Parker

Director of Communications & Marketing

Women's Rights and Empowerment Network

Emily Parrish

Coordinator of Provider and Community Engagement

Palmetto Association for Children and Families

Blair Phillips

Director of Philanthropy and Communications

Dee Norton Child Advocacy Center

Kristina Pisano

Director of Strategic Philanthropy

Spartanburg Academic Movement

Diana Pretz

Major Gifts Manager

Harvest Hope Food Bank

Diane Prewitt

Executive Director

Guiding Reins

Andy Reeder

Communications Coordinator

Harriet Hancock Center Foundation

Cassidy Reynolds

Communications & Events Manager

Mary Black Foundation

Brooke Robertson

Director of Strategic Communication & Member Experience

Together SC

Mitzie Schafer

Consultant/Partner

gsb Fundraising

Cassandra Shea

Executive Director

Youth Corps

Nancy Shepard

Associate Executive Director & Director of Philanthropy

Pendleton Place

Carol Singletary

Outreach and Special Project Coordinator

Fact Forward

Meredith Talford

Dir. of Strategy, Innovation, and Communication

Fact Forward

Megan Temple

Executive Director

The CARE House of the Pee Dee

Elizabeth Testa

Communications Manager

South Carolina Environmental Law Project

Stephanie Warren

Executive Director

Grand Strand Miracle Leagues

Sylvia Wright

Educator

Dorchester 4

14 Other Registered Attendees
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This workshop offers a unique opportunity to learn from industry leaders and refine your storytelling skills, a crucial component for amplifying your organization's mission and impact. Don't miss out on this chance to enhance your communication strategies and connect with peers who share your passion for making a difference.

For More Information:

Brooke Robertson

Brooke Robertson

Director of Strategic Communication & Member Experience, Together SC